Monday 22 October 2018

Skateboarding for Startups

What is skateboarding? Not as a sport but for a business!
Can it be used by Startups?
Are their some examples from India?
Read on to get answers and plenty of live 'ideas' for skateboarding.

Skateboarding means developing your product or service in stages. Coined by Henrik Kniberg, it signifies incremental product development. He drew a sketch reproduced later, which went viral. Also called MVP- minimum viable product- it helps the user to get a feel of your product. You get valuable feedback based on which you design the next stage and so on. Sounds cool? It is.

But there are guys who criticise it saying it oversimplifies things. Agreed it does. But by simplifying a design process if you get more users who are willing to try it and give you valuable feedback, what more do you want? That is why we included this topic in our Startup Management course at VVISM Hyderabad. 

This post brings out the applicability of skateboarding concept to startups. Instead of using the oft-quoted example of Dropbox, we analysed the Indian startup scenario. We share here the highlights of concepts and cases discussed as also further reading. Thanks are due to the PGDM Class of 2019 at VVISM Hyderabad for enriching the process of learning. Ghumakkad currently teaches at VVISM.






We present here six business ideas out of 80+ ideas submitted by the students. These submissions bring out the applicability of the skateboarding concept while developing this business idea.






It has been a fulfilling experience by using the philosophy of  'learning by doing'. As is evident from the students' business ideas and skateboarding above, the concept is not only relevant but practical too!


We had shared the following related posts earlier also based on the Startup Management course:

How to Identify a Startup Opportunity?
Startup Ecosystem in India
Can Startup Management be Taught?
Proof of the Pudding- Inspiring Stories of Ghumakkad's Former Students-turned-entrepreneurs

Thanks for browsing

    -Harsh-the-Ghumakkad/ 23rd Oct 2018
#Startups #skateboarding #MVP #entrepreneurs #leanstartup #startupindia #ghumakkadhb #ghumakkadharsh #vvism #vishwavishwani 

3 comments:

  1. It's interesting that many of the bloggers to helped clarify a few things for me as well as giving. Most of ideas can be nice content. The people to give them a good shake to get your point and across the command.difc auditors

    ReplyDelete
  2. wonderful post thanks for sharing. Sasidhar Nandigam, co-founder of
    Credr
    is also a wonderful entrepreneur and indian startup

    ReplyDelete